About

Ro et al is a Canadian venture launched in late 2010 by Alejandro Arbiza, a passionate information systems analyst.

This small business was born from a dream to convert a passion into a full time occupation.

We build cost-effective Web sites that meet your requirements; as simple as that.

Credo

We believe in freedom and we honor this belief by advocating for open source technology. In the software industry, independence means to have the right to look into and modify any software we use for our daily life or our business. Proprietary copyright licenses ties us to our software providers putting us under a dependence situation towards them. This is why we deliver our products under the GNU General Public License. This gives our customers the liberty to modify the applications to any extent they need without depending on us to do it.

We believe that profit as a goal damages society. Even if we do intent to make a living from our work, our need for profit is limited by our need for food, shelter, clothing, education, leisure and tax paying.

We believe that the best form of solidarity is to consume what we need and nothing more. Resources are limited and consuming beyond our needs means to take someone else´s share.

We believe in honesty. We move in business as in life with honesty and we expect the same from others.

We believe in principles. We usually take any job, but we are ready to reject those that go against our principles or in any way contradicts this Credo or the "Credon't" below.

"Credon´t"

We do not believe in saying that we are the bests. Relativity and subjectivity makes it impossible and such a statement becomes a lie. We do our best to fulfill customer expectations; and the success/fail balance is positive so far.

We do not believe in taking advantage of others. Equilibrium is the best form of compromise.

We do not believe in fake testimonials. We have happy customers and a few unhappy ones: we ask none for testimonials. We make mistakes sometimes but we are always willing to recognize them and take fair responsibility for them.

Follow Us

If you want to be up to date with the news you can follow Roetal.com on Twitter.

Note by Alejandro: I am aware that the word Credon't does not exist. I just use it because I find it funny.

Alejandro Arbiza • Founder

A computer geek living in Canada since 2007. I've been working as a programmer since late nineties, but my first steps in programming can be tracked back to the early eighties.

Programming has always been as much a hobby as it has been a job to me.